Monday, August 12, 2019

When juggling a full-time job, family, household and personal branding, sometimes the very last thing one gets to do is the one thing digital marketers should all be doing religiously — staying relevant and informed about digital marketing.

Saturday, March 16, 2019

Online shoppers today turn to mobile devices more and more often to keep up to date with their various interests. This caused mobile searches and website traffic to grow 52.2% worldwide in the past year. It’s clear that 2019 is going to be the year where mobile comes first.

With mobile devices overtaking desktop computers faster than ever before, mobile marketing can’t be an option anymore. It’s a vital part for any business. Marketers that strive to build a good consumer relationship have to get on board with the next step in e-commerce.

If your marketing agenda has the word “success” in it for this year, these tips (in no particular order) will be key.

1- Optimize for Mobile

Let’s start with the obvious. If your customers have to swipe in all directions to find the checkout button, they will most likely leave your site quick. So start simple. Design your website so it is fully visible for a mobile device. Make sure the buttons are big and the data entry fields wider. Tapping the rig...

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